Statistics

Television, Interactive Patient Care, and WiFi Landing Page Statistics


Television Statistics

Television Statistics

Patient Viewing Habits

  • Over 75% of our patients watch more TV in the hospital than at home
  • Over 80% of our patients watch more than the national average
  • Our patients show increased usage from 7am - 11pm
  • One-third of our patients watch more than 10 hours of TV per day
  • On average, our patients spend four days in the hospital


Patient Demographics

  • Females: 59%
  • Males: 41%
  • Patients 65+ years of age: 31.9%
  • Patients 45 - 64 years of age: 28.6%
  • Patients 18 - 44 years of age: 31.2%
  • Patients with Comm/HMO/PPO: 31.2%
  • Patients with Medicare: 27.9%


Reach and Frequency

  • 2200 TV’s viewed by patients, visitors and staff
  • Average daily impressions: 5,363
  • Average monthly impressions: 163,109
  • Average yearly impressions: 1.9 million
  • Available 30-sec spots per channel per day: 96 (or 4 per hour)
  • Frequency: 7 days a week - you choose your time frame*

*Certain time frames are subject to premium pricing

Channels Available for Ad Insertion

  • Fox News
  • CNBC
  • TNT
  • ESPN
  • ESPN HD
  • ESPN 2
  • ESPN Classics
  • HGTV
  • Food Network
  • TBS
  • TV Land
  • Telemundo
  • Cartoon Network
  • Disney XD
  • Soap
  • ABC Family
  • Lifetime
  • Lifetime Movie Network
  • Lifetime Real Women
Interactive Patient Care Statistics

Interactive Patient Care Statistics

  • Number of beds: 610
  • Average Monthly Impressions: 56,000
  • Ad space available:
  • Welcome Screen
  • Submenus with targeted info and entertainment
  • Top and bottom banners, skyscraper, top button positions
  • Custom Content Pages with Video
WiFi Landing Page Statistics

Wi-Fi Landing Page Statistics

  • Available anywhere Florida Hospital Wi-Fi is accessed
  • Average Monthly Impressions: 80,000
  • Mouse-over video ads available